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VisitEngland Award Finalists

The Trentham Estate has been selected as a finalist in the biggest tourism awards scheme in the country.

Named as a finalist in the Large Visitor Attraction of the Year category, The Trentham Estate is now guaranteed to receive either a Gold, Silver, Bronze or Highly Commended award at the VisitEngland Awards for Excellence awards ceremony, which will be held at Athena in Leicester on Tuesday, May 22nd.

The achievement is even greater – given the fact that Visit England received a record-breaking 392 applications for this year’s Awards.

One of the country’s largest historic garden restoration projects The Trentham Estate combines award-winning gardens, lake and sweeping parkland.

Ongoing regeneration since 2004 has added a wide range of extra facilities, including a huge Garden Centre, Shopping Village, the unique Trentham Monkey Forest and a Premier Inn hotel.

Organisers commented: “The quality of applications was very high and only the very best made it through to become a finalist.”

The awards dinner will be a black tie affair with a sparkling English wine reception followed by an evening meal, and full awards ceremony.

Already established as one of the top attractions in the Heart of England, and one of the most visited gardens in the whole of the UK, The Trentham Estate is likely to now benefit even more from the increased profile of being named in the short list for the country’s best Large Visitor Attraction.

Said Mike Herbert, Director of The Trentham Estate and Regional Director of St. Modwen Properties PLC: “We are delighted that The Trentham Estate has been recognised as one of the top large visitor attractions in the country.

“This achievement in reaching the awards final is a testament to the whole team involved in this massive restoration project and in running, and managing, the Estate.

“It also recognises the huge popularity of the attraction, which last year attracted an incredible 3 million-plus visitors, and it’s our commitment to ensuring guests have a great experience on every visit that drives our desire to keep striving towards tourism excellence.”

Commenting on the finalists James Berresford, VisitEngland’s Chief Executive added: “I would like to congratulate all those nominated as VisitEngland Awards for Excellence finalists this year. This is no small achievement in a year when we have received a record number of submissions.

“The quality of submissions this year has been outstanding and The Trentham Estate, near Stoke-on-Trent, Staffordshire, can justifiably take credit and pride in earning a place at the top of their category in England. I wish everyone all the best for the final in May.”